CBB Exclusive: Maternity Designer Ruby Fay

Ruby Fay is the bad girl of maternity clothing. With her preggo-power shirts emblazoned with lines such as, Well-behaved women don’t make history, the Australian-born Fay is a pioneer in the design world. And she’s a cool mom, too. We caught up with Ruby to see what’s next for this haute mama. How did you get your start? When I lived in England, I was a singer/songwriter in a band called Caine. Then, I moved to the United States 7 years ago. When I got pregnant, I made some T-shirts with fun phrases as a joke. It turned out that everyone loved them! On a whim, I decided to start a business creating maternity shirts, and it has turned into a big success. The first shirt in the line was the Love Hurts T-shirt. For the rest of the interview and the photos, click Continue Reading. Photography: Gabbeli Photography (www.gabbeliphotography.com) for use only on the Celebrity Baby Blog.Art Direction: TBO Designs, Inc. (www.tbodesigns.com) Your songwriting skills definitely helped you pen the witty writings on your shirts!Yes, creating a T-shirt slogan was the next best thing to penning a song. Writing music will always be in my blood but it’s not as easy to do right now with a rambunctious 3 year-old son. How has being a mom shaped you in terms of your work?My son, Luca is really the impetus for me creating my business. I think that you’re better at business when you’re a mom, simply because you have to make it work. My son is definitely my driving force, and being a mom has made me bolder. I’ve certainly done things that I didn’t think I would have or could have done before, such as creating this clothing line. I wouldn’t be as driven if I didn’t have Luca. You’re originally from Australia. How is the maternity scene there?There are a number of maternity lines in the U.S. that are actually Australian and they do really well. Aussie woman generally have a dry wit, and a fun, down-to-earth sense of humor that often comes out in the way they dress. I like the attitude of n
	Published: 2007-08-29 Provider: Celebrity Baby Blog
Keywords: CBB Exclusive, Fashion, Interviews, Love hurts, Make Babies Not War, Ruby Fay, Well-behaved women don't make history