On his third full-length album as Bow Wow, 2006's THE PRICE OF FAME, young rapper Shad Moss, the artist formerly known as Lil Bow Wow, presents a confident set of hip-hop tracks that follow quickly on the heels of '05's WANTED. Bolstered by the remarkably catchy lead single "Shortie Like Mine," which features R&B singer Chris Brown, the album points to the increasing maturity of Bow Wow (age 19 at the time of the disc's release), particularly on the tough, slightly "screwed" "Don't Know About That." Although some fans may still associate Bow Wow with his pop-leaning early records, THE PRICE OF FAME proves that he's able to more forward with talent and integrity.